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Sponsor the Tai Hang Fire Dragon Dance event.


Our company's CIO, Mr. Chu Kwok On, is honored to represent New Region Securities Company Limited as one of the proud sponsors of the Tai Hang Fire Dragon Dance Festival.


This traditional event, rich in historical and cultural significance, has been deeply rooted in the Tai Hang community in Hong Kong since the late 19th century.

The Tai Hang Fire Dragon Dance Festival takes place annually during the Mid-Autumn Festival and spans three nights.


During this time, the streets of Tai Hang come alive with energy as over 300 performers parade a resplendent fire dragon through the streets, captivating audiences. The event originates from a profound historical tale; legend has it that during a plague outbreak in Tai Hang, villagers used the fire dragon, drums, and other rituals to pray for safety and the eradication of disease. Today, the Tai Hang Fire Dragon Dance has been recognized as a national-level intangible cultural heritage, attracting numerous visitors and culture enthusiasts each year to experience this unique Hong Kong tradition.


Our company is deeply honored to support this culturally significant event and is committed to preserving and passing on Hong Kong's rich cultural heritage. We look forward to joining you at the festival to witness and celebrate the charm of this traditional fire dragon dance.


Event Details:

Date: September 28th to 29th Time: Approximately 8:15 PM to 10:30 PM

Date: September 30th Time: Approximately 8:15 PM to 10:00 PM

Location: Tai Hang, Causeway Bay, Hong Kong Island (Best vantage point: Wun Sha Street)

Admission: Free

Organizer: Tai Hang Residents’ Welfare Association


Let's come together to appreciate the grandeur and diversity of this cultural extravaganza, celebrating the cultural richness of Hong Kong. Once again, thank you for your support, and we look forward to seeing you at the event!"

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